fbpx

The German Dsr Hotel Holding has acquired 75% of the Mira Group, following the Mexican acquisition of 75% of the Baglioni group by Palace Resorts last November. 

Future developments in Italy include its art cities

Dsr Hotel Holding purchased the Italian Group with the intention of expanding its A-Rosa, aja, and Enri Hotels brands in Italy, as well as the brands of its joint venture with Der Touristik. Future developments will primarily focus on Lake Garda, the Adriatic coast, Tuscany, the Alps, and Italy’s major cities.

“With the launch in Italy we strengthen our growth strategies by expanding beyond our traditional markets in Germany, Austria, and Switzerland,- says Karl Pojer, CEO of DSR Hotel Holding, - our guests are very interested in the Italian market.” 

Four 4-star superior and 5-star hotels and resorts

According to Mira's founders and managing directors, Daniela Righi and Alessandro Vadagnini the operation “will allow us to grow faster, thanks to the presence of a strong financial partner.” 

Righi and Vadagnini, who retain 25% of the company, will lead the business in Italy, with Vadagnini in charge of development projects. Mira currently manages four 4-star superior and 5-star hotels and resorts: Alagna Mountain Resort & Spa in Piedmont, Riva Toscana Golf Resort & Spa in Follonica, Acaya Golf Resort & Spa in Lecce in Puglia, and Borgo di Luce i Monasteri Golf Resort & Spa in Sicily.

Published in Business

CdsHotels is off to a good start in 2023, with sharply increasing booking trends for summer.

Foreign markets are up by 35%

Bolstered by an increase in turnover that topped 30% in the Easter period compared to last year, the Apulian company closed 2022 with a +39% increase over the previous year.  Bookings in April were up 35% over the same period in 2022, with foreign markets performing well at +35% for groups and individuals.

The Terrasini-Città del Mare has 800 rooms and is on the sea

With events picking up, the Sicilian CdsHotels Terrasini - Città del Mare stands out.


“This is a historic hotel just a few minutes from Palermo airport, popular with Italian and foreign customers who appreciate its position overlooking the sea and the high quality and variety of services offered,” says Ada Miraglia, the company's commercial director. “The hotel, which has over 800 rooms, records high occupancy, so much so that, as of last month, it was forecasting a + 30% turnover and a 52% increase from foreign markets over 2022.”

 

Published in Business

The first MGallery by the Accor Group has opened in Cagliari in Sardinia. 

With 85 rooms and two swimming pools

The Accor Group’s new five-star MGallery Palazzo Tirso boutique hotel has 85 rooms and suites, two restaurants (one gourmet, and one on the rooftop with views over the city), and two bars. It also has a 300 sqm l'Occitane spa with a solarium, a sauna and two swimming pools - an infinity pool on the rooftop and a heated hydro-massage pool. There are also a gym and three meeting rooms on a total 180 sqm for up to 90 delegates. The MGallery Palazzo Tirso is right opposite the city's marina, just a few steps from central Via Roma.

mini1204-Palazzo-Tirso-5
mini1204-Palazzo-Tirso-7-1
mini1204-Palazzo-Tirso-1
mini1204-Palazzo-Tirso-9
mini1204-Palazzo-Tirso-3
mini1204-Palazzo-Tirso-5
mini1204-Palazzo-Tirso-7-1
mini1204-Palazzo-Tirso-1
mini1204-Palazzo-Tirso-9
mini1204-Palazzo-Tirso-3

The building is a fine example of neoclassical architecture

The MGallery Palazzo Tirso was converted from a building designed by Cagliari architect Flavio Scano in the mid-1920s. It stands out for its unique style and was one of the first examples of neoclassical architecture in Sardinia. The building belongs to the Puddu Costruzioni group, which led the restoration and renovation work for the new Accor property, entrusting the interior design project to the Marco Piva studio.

Published in Hospitality

The Sircle Collection’s 72 serviced apartments in Milan’s Torre Velasca tower include six duplexes.

The Sircle Collection, a creative Dutch hospitality operator, brainchild of hotelier Liran Wizman, has arrived in Milan with 72 serviced apartments in the Torre Velasca tower. They include living spaces ranging in size from 80 to 130 sqm and will be located between the 19th and 24th floors. On the 25th and 26th floors of Torre Velasca there will by six duplexes ranging in size from 180 to 280 sqm, with a large terrace overlooking the historic streets of central Milan.

The apartments, ready in 2025, have been 50% reserved

The Dutch operator has signed an agreement with Hinesè, the owner of the historic Milanese building acquired by Unipol in 2020, for a total investment estimated, by the daily newspaper Il Corriere della Sera, at €220 million including renovations. The apartments, which will be available for short and medium-term rentals, have already been up to 50% reserved, and will be available in 2025. On the 17th floor of the Torre Velasca tower, Sircle will launch The Cover, a members’ club for business, relaxation, and networking, while there will be a spa and a public coffee bar on the ground floor.

“Milan is a centre of culture, fashion, food, and history”

“We are especially proud of the Torre Velasca’s monument status, its inclusion in the city's modern heritage and its approach to sustainable design,” says Wizman. “Milan has long been an important part of our expansion strategy as a centre of culture, fashion, food, and history.”

In 2016 the group purchased a property in Corso di Porta Romana, close to the Torre Velasca, that will be converted into a 5-star luxury lifestyle hotel under the Edition brand, with an opening date planned for 2025.

 

Published in Hospitality

Unahotels One Siracusa has two new robotic F&B resources:  Dinerbot T5 and Butlerbot W3, better known as Lola and Leonard.

The robots will collaborate with restaurant and reception staff

Dinerbot T5 will complement the Akademia Restaurant's service with runner functions: waiters will set options according to their needs, and Lola will help them collect hot dishes from the kitchen and clear the table once the meal is finished. Leonard, on the other hand, will be able to walk the corridors of the facility and, independently, call the lift and get to his room. The robot can also alert guests by calling their rooms, sending phone messages and alerting staff at reception.

“AI will increase the workflow in our Sicilian property”

This dual innovation is the result of a partnership between the Una Group and Keenon, a company specializing in advanced technology and AI. "Our company is constantly striving to implement services in hotels that offer guests the best comforts," says general manager, Fabrizio Gaggio. "This is why we have chosen to integrate two AIs to support the staff of Unahotels One Siracusa, bringing a note of innovation and increasing the efficiency and workflow within the Sicilian property. We will continue to study new ways to make the working environment easier and safer." The group's Sicilian hotel is the first in Italy and the third in Europe to implement its services with intelligent unmanned delivery solutions.

Published in Digital

In Italy the growing interest in resorts, and the strong focus on design in new hotel projects, emerged at a round table organized by the PKF hospitality group. 

Resorts are performing twice as well as urban hotels

With average hotel rates growing in all market segments, and resorts performing practically twice as well as urban hotels, inflation, energy costs and rising commodity prices are not hindering the development of the hospitality industry in Italy, which is set to exceed 2019 figures this year.


"The post-Covid recovery is a concrete fact," comments Luca Cerretani, PKF’s new director Italy. "The most important data highlighted by an analysis from STR Global shows that average rates are on the rise, not only in the luxury segment, where the growth rate is still higher, but also in the midscale and economy segments.”

The STR research shows that hotel rates in Italy increased on average by 25% at the end of 2022 and the start of 2023 compared to 2019.  

“Hotel room prices can be adjusted to the higher cost of living”

"Last year the leisure sector led the recovery, showing greater buoyance than city hotels," adds Giorgio Bianchi, business development PKF. "The main international brands, from Hilton to Radisson, from Accor to IHG and Meliá, are carrying out operations in Italy and the interest in resorts is not just for seaside properties, but also for mountain areas as witnessed by the Club Med project in Sansicario, Piedmont.”  Rising inflation is favouring investments in hotel assets, added Cerretani,  - because unlike office or residential properties, room prices can be adjusted to the higher cost of living. Over the course of the year we will see many openings.  While there is not the same level of transactions as in the past, there is a lot of demand, supported by the growth in arrivals and overnights.” 

Italy’s art cities are much in demand as are secondary destinations

The survey conducted by PKF shows that the three essential ingredients for a new hotel project are location, funding sources and capital expenditure. The best opportunities are resorts (25%) and the highest performance is in the leisure and resort market. Tuscany, Puglia, Sicily and cities such as Rome, Milan and Florence are in demand as are secondary destinations such as Bologna, Turin, Naples, Bari, Trieste and Palermo. 

Published in Business

Leisure is the business model of the new Radisson Collection Hotel Santa Sofia, which has just been inaugurated in Milan.

Milan’s new leisure vocation

12.04 Mauro Vinci Radisson Collection Santa Sofia
Mauro Vinci, business development manager Italy 

“In designing the Radisson Collection Santa Sofia we focused on the new leisure vocation of Milan, creating 1,240 sqm of multifunctional F&B area, which can also be transformed into meeting and conference rooms,” said business development manager Italy, Mauro Vinci. The leisure vocation becomes even clearer in the nearby Radisson Collection Hotel, Palazzo Touring Club Milan with 89 rooms on 7,000 sqm. “We started with the idea of dedicating the entire left wing to congresses but, thanks also to the effects of the pandemic, we then converted the rooms into lounge bars.” 

The Santa Sofia has two panoramic terraces

The new Radisson Collection Hotel Santa Sofia, between Piazza del Duomo and the Navigli district, has 159 rooms, extensive F&B facilities and two panoramic terraces, one with an outdoor swimming pool and a lounge bar. 

Published in Hospitality

The hotel investment market in Italy is in a state of flux since the abrupt slowdown in the last quarter of 2022 that closed below the previous year's level (€1.4 billion according to the Pambianco Observatory. Ed.). High inflation rates and financing costs seem to be stalling capital which is waiting for better times despite the boom in tourism arrivals.  Soaring occupancy and average room rates are failing to completely win the hearts of investors who, with their long-term logic, are baulking at the high prices and even more at the excessively high interest rates. 

A recent analysis by Thrends' hoteltransactions.it platform showed that in the first quarter of 2023 there were only eleven traceable hotel transactions in Italy for €116.1 million, compared to 31 transactions for €288.2 million in the same quarter last year.  The average room remained stable, rising from €155,000 to €157,000. Yet auctions hit record numbers, doubling between January and March 2023 over the same quarter in 2022: 18 auctions for €50.1 million, compared to nine for €20 million in 2022.  

One of the most important transactions in the first quarter of this year was the sale of the Wyndham Rome Midas, a 4-star hotel with 349 rooms, to real estate developer and asset manager Zeitgeist Asset Management. Followed by the 127-room 4-star Principe di Lazise Hotel & Spa on Lake Garda which was sold by Bain Capital to the Fattal Hotel Group for €25 million.

Massimiliano SartiMassimiliano Sarti
Journalist

Published in Editorial

Five Bluserena resorts are involved in a series of restyling works costing €55 million.

The company was taken over by a Spanish fund in 2021

The Bluserena resorts undergoing restyling are the Calasarena in Sardinia, Serenè in Calabria, Serenusa in Sicily, and GranSerena Hotel and Torreserena in Puglia, following the acquisition of the company by the Spanish fund Azora European Hotel & Leisure at the end of 2021. The operator has a new logo, consisting of a B that echoes the waves of the sea where the company's 12 hotels and resorts are located, and the curves of the ski slopes of the Vialattea ski area, the location of Bluserena’s mountain hotel.

Bluserena Marcello CicalòMarcello Cicalò CEO Bluserena

An advertising campaign featuring the resorts

“We are beginning a new chapter in the history of Bluserena, – says CEO Marcello Cicalò  - We are pleased to start the rebranding of the company, with an important restyling of some of tge Bluserena resorts. We are also launching a new and more modern logo, and our first advertising campaign that showcases the unforgettable moments that guests can experience during a stay in our properties and which can be treasured and taken home once the holiday is over."

Published in Hospitality

The Muraless Art Hotel, the first European hotel dedicated to street art, has opened in Verona. 

The façade is by the US artist Mr Brainwash

With 94 keys and public areas the Muraless Art Hotel has been created by over 50 street artists from Italy and beyond. The Muraless Art Hotel’s façade is by Mr Brainwash, and is the American artist’s debut masonry work in Italy.


"Years of construction, fifty artists and a major economic investment have allowed an unusual territorial redevelopment and the creation of a unique work," says owner Gianmaria Villa.

mini0304-Muraless-Art-Hotel-4
mini0304-Muraless-Art-Hotel-3
mini0304-Muraless-Art-Hotel-2
mini0304-Muraless-Art-Hotel-8
mini0304-Muraless-Art-Hotel-7
mini0304-Muraless-Art-Hotel-5
mini0304-Muraless-Art-Hotel-4
mini0304-Muraless-Art-Hotel-3
mini0304-Muraless-Art-Hotel-2
mini0304-Muraless-Art-Hotel-8
mini0304-Muraless-Art-Hotel-7
mini0304-Muraless-Art-Hotel-5

 

Styles from figurative, to abstract, to hyperrealism

The operation has given new life to the former Cristallo Hotel, through expressive characteristics of art: a journey from spray paint to stencils and freehand painting, with different styles and forms of expression, from lettering to 3D modelling, graphics to digital photography and comics to illustration. And they feature various modern artistic expressions from figurative to abstract and from hyperrealism to anamorphosis.

For a business and bleisure clientele

The Muraless Art Hotel Verona is a 4-star art hotel, aimed at a business and bleisure clientele. Its proximity to the motorway, the Verona fairgrounds and the city’s historic centre make it the ideal choice for business travellers who want to extend their stay and take time to visit Verona.

Published in Hospitality
Image

Latest Video

The Crowne Plaza Rome - St. Peter's
Video

The Crowne Plaza Rome - St. Peter's

The Crowne Plaza Rome - St. Peter's is an elegant 4-star sup…

68
The Crowne Plaza Rome - St. Peter's
Video

The Crowne Plaza Rome - St. Peter's

The Crowne Plaza Rome - St. Peter's is an elegant 4-star sup…

68

- Our Partners -

- Under the patronage of the Italian Tourist Board -

Image
© 2021 Travel Open Day Srl | All Rights Reserved. - P.IVA IT13119651001