Food wine experiential tourism and activities are the cornerstones around which Italia Highlights, a DMC based on the Tuscan coast, is increasingly focusing its activities. For years, however, sustainability has been another hallmark of its identity. “Ours is a tailor-made proposal focusing on Tuscany, starting from Bolgheri where we have…

Operators are under pressure this summer with flat spending, late bookings and diverging market trends shaping a complex season for inbound operators. Season trends "The summer season,- says Luigi Polito, CEO and owner of Imperatore Travel, - registered a drop off of domestic demand, particularly in the central months. Italians…

Xenia Hôtellerie Solution puts the focus on inbound with the new provincial-focused tour operator Explore. Recounting lesser-known Italy Xenia, a protagonist in travel and tourism has its own hotel chain Phi Hotels, and now launches Explore. This new tour operator for inbound markets to Italy is dedicated to provincial destinations.…

Destination Italia is launching new projects to attract high-spending travelers. Attracting high-spending tourist flows “The summer season has confirmed the solidity of our experiential incoming model, positioning Destination Italia as a leader in attracting high-spending tourist flows, contrasting with the slowdown experienced in certain areas of the luxury segment,” says…