Emilia is a land of charming landscapes and historic cities and gives visitors the chance to experience firsthand the works of great Italian movie directors like Bernardo Bertolucci. And to relive moments from great classics, like the films about Don Camillo and Peppone, the visual intuitions of Marco Bellocchio and the story of the painter Ligabue in the screen classic Volevo Nascondermi. 

Fellini was inspired by the town of Novellara 

Your journey through the Emilia region as projected onto the silver screen by some of Italy’s great movie directors, can start in the little town of Brescello, where the streets and squares were the setting for the famous Don Camillo and Peppone film directed by Mario Camerini in 1972.  Then there is Campegine, about 70 kilometres from Bologna, where the film Il Cammino della speranza by Pietro Germi is set, and Novellara, just half an hour from Reggio Emilia, which was reconstructed in Rome’s Cinecittà film studios by Federico Fellini for La Voce della Luna. 

Don Camillo e Peppone 1Don Camillo e Peppone movie

Film Volevo nascondermi Elio Germano credit Enrico De Luigi 5Volevo nascondermi Movie - credit Enrico De Luigi

The city of Parma has featured in many movies

Ligabue is the village of the painter Antonio Ligabue, played by Elio Germano in the movie Volevo Nascondermi (I Wanted to Hide), shot in the region’s poplar woods and on the banks of the river Po, and the little town of Gualtieri has the interesting Antonio Ligabue House Museum. Parma, Italian Capital of Culture 2020-2021, has been the set of many cinematographic works and Bernardo Bertolucci dedicated several films to his hometown including Before the Revolution  which was set at Parma’s Cathedral and in the Villetta district.

duomo di parma 2

Bertolucci shot his films in small villages and large towns

The castles and historical villages surrounding Parma also feature in many famous Italian movies.  Bertolucci chose the village of Roncole Verdi, not far from Busseto where the great Giuseppe Verdi was born, for his Novecento while in the elegant Moorish Hall of the Palazzo dei Congressi in Salsomaggiore Terme, Bertolucci shot some scenes for his The Last Emperor.

novellara 2Novellara (Reggio Emilia - Emilia Romagna)

Published in Experiences & Tips

The only Italian theme park dedicated to children up to 12 years of age has launched a nationwide campaign giving vaccinated children free admission and a soft toy. Leolandia is taking an active role in the fight against the Covid-19 pandemic by launching this campaign aimed at families who choose to vaccinate children between the ages of 5 and 11.

A free entry ticket as well as a cute gift

All children with a vaccination certificate  - regardless of the date of administration of the vaccine and the region, city or hub of origin  - will receive free admission to the park as well as the gift of a cute stuffed animal. All parents have to do is to present the child’s vaccination at a cashier’s desk to get the free ticket valid for entry to the park and the exclusive gift, and then enjoy a carefree day of fun among attractions, shows and surprises.

The free admission also includes the spring holidays

"Leolandia is a unique mix in terms of content, characters and services - says Giuseppe Ira, President of Leolandia - and has always been aimed at children up to 12 years of age. Now we feel it is right to give a strong signal to families who have suffered from the restrictions imposed by the pandemic.” The estimated investment to support the campaign is about €1 million and, in addition to covering the entire holiday period up to January 9, the offer will continue when Leolandia reopens on 12 March through 31 May, thus including most of the spring holidays.

Published in Leisure

Evoteca, a project promoting Italy’s extra virgin olive oil (EVOO), in collaboration with the Italian Sommelier Foundation Bibenda (a Worldwide Sommelier Association partner) organizes olive oil and wine courses and experiences in destinations around the Emilia Romagna region. Extra virgin olive oil, wine and the philosophy of food has become an essential part of Italy’s culture and lore, and is a very attractive and effective lever for the Italian inbound leisure industry.


Courses with expert oil and wine sommeliers

The courses in the Evoteca headquarters in Rimini are led by expert oil and wine sommeliers and focus on promoting Italian extra virgin olive oil as well as on winemaking methods and traditions. “Each EVOO and each wine expresses itself through its own language which is its taste-olfactory characteristics, and our sommeliers are ambassadors of the culture of Italian quality,” said Eva Panitteri, Vice President, Foundation Italiana Sommelier Emilia-Romagna. 


Experiential storytelling to engage guests

“With the increasing demand for wine and EVOO tourism we organize on-demand tours to local vineyards and centuries-old olive groves. We enhance these experiences by connecting with the area and with local products and traditions, inspiring and engaging our guests with the destination through experiential storytelling, and during the right season guests can also take part in the harvesting.”


Oil and wine tastings in vineyards and olive groves

Evoteca’s experiences in destinations around the Emilia Romagna region include visits to wineries, oil mills and their surroundings with wine and olive oil tastings also in vineyards and olive groves. “The tours start with an introduction to the property we are visiting, they include some walking around the property and give an overview of its wine or oil-making facilities,” said Panitteri.  


“Making our participants feel part of the destination”

“Generally they also include a short overview of the history of the farm and of its products to get a better understanding of the overall process of the journey of the grape or the olive... to the bottle! Visits also include a tasting menu of foods that are deeply connected to their origins, which is a great way to make our participants feel part of each destination through its unique flavours.”


EVOO and wine experiences for travel packages

“Our 2022 calendar is not yet ready, but next year we will once again be organizing visits and tours through the fabulous region of Emilia Romagna. We can customize these transformative experiences centered on EVOO and wine, and involving all five senses, to fit into travel packages and offers.”

Published in Food&Wine

The Apennine area between the cities of Parma, Piacenza and Reggio Emilia, has a wealth of UNESCO World Heritage Sites to be discovered in many different ways and in all seasons. This mountain range has been a UNESCO MaB (Man and Biosphere) Reserve since June 8, 2015 and is an elusive dimension of villages, castles, religious sites, colours and flavours to be enjoyed wearing boots or snowshoes, on skis or on a bicycle. 

For hiking and climbing enthusiasts

One highlight is the mighty Pietra di Bismantova plateau in the Reggio Emilia Apennines, a must for climbing and hiking enthusiasts, but the true monument of northern Italy is the Po. Italy’s largest river crosses the three provinces of Piacenza, Parma and Reggio Emilia, through a fairy-tale landscape of forests and waterways, alternating with charming towns and villages. 

Italy’s first UNESCO Creative City for Gastronomy

Then there are the delights of the table. The Emilia region produces many excellent products such as the famous Grana Padano and Provolone Val Padana cheeses and world famous charcuterie like Piacenza’s Coppa, Pancetta and Salame. In 2015 Parma – famous also for its Parmesan cheese and traditional balsamic vinegar - became the first UNESCO Creative City for Gastronomy in Italy and has endless fascinating itineraries, events, museums and festivals featuring its famous foods and wines.  

Medieval monuments and art

Parma’s Baptistery is one of the most interesting medieval monuments in Europe and, together with the Cathedral and the Bishop's Palace makes up the amazing choreography of the Piazza Duomo cathedral square. The Baptistery’s famous Cycle of the Months, a high relief designed by Benedetto Antelami with astrological signs and people at work in the various seasons, dates back to the 11th century. 

Experiential journeys to suit all tastes

As the Land of the Slow Mix, with three cities and three provinces where food, nature and culture meet, the Visit Emilia (www.visitemilia.com) site concentrates the region’s attractions into networks, suggesting experiential wellness, nature, food and wine, and culture trails throughout the region.

Published in On the road

Smy Hotels, the Logitravel Group’s hotel management chain has added a new hotel in Ostia, the seaside town near Rome, to its Italian properties. 

Acquired under a rental contract, the Smy Aran Blu Roma Mare is a 4-star hotel on the seafront 300 meters from Ostia’s little port. On five floors it has 68 rooms, a restaurant on the beachfront which is open to the public, an events space and a car park. It is just 10 minutes by car from Rome’s Fiumicino Airport.

The Group also has the 4-star Smy Area Roma

Previously the hotel was managed by the Barceló Hotel Group under the Occidental brand. To adapt the property to Smy Hotels’ standards the management will carry out some light adaptations. The Smy Aran Blu Roma Mare joins the Smy Area Roma, another 4-star hotel in the capital, bringing the Group’s Italian properties to eight.  The Ostia hotel is the second acquisition in a week, following the Wyndham Mediterranean White in Santorini, which will be managed under a joint venture between Smy Hotels and the Ok Group (OkLogi Hotels).

Published in Hospitality

Urbino, in the Marches region, is a walled city surrounded by beautiful natural landscapes, and lends itself to outdoor activities. In recent years a growing number of bicycle and motorbike enthusiasts have been discovering the historic city of Urbino and its surrounding area.

Along The Marches region’s country bike trails and roads there are not only captivating views but also many places to stop for a taste of the typical local gastronomy.

Country biking trails for all levels 

But that's not all: trekking and orienteering are also popular, either on your own or through companies that will tailor tours and excursions to your requirements. The itineraries in and around Urbino are designed for all kinds of travellers, from individuals to small groups and families and of course they are suitable for all ages and fitness levels, and for racing bikes, mountain bikes, gravel bikes, and pedal-assisted bikes.

urbino 1

Pedalling around the historic centre

The routes departing and arriving in Urbino allow you to discover some of the area’s most beautiful natural and architectural attractions. There is even a trail within the city walls, along narrow alleyways and up and down hilly inclines with amazing panoramic views. The best way to get around the historical centre, which is a UNESCO World Heritage Sites, is of course with a pedal-assisted bike, but if you're one who likes to push the pedals, you'll be fine on a traditional bike.

Urbino has a majestic Ducal Palace 

The Palazzo Ducale is an architectural marvel that well represents the concept of the mathematical renaissance that developed in Urbino under Duke Federico da Montefeltro in the second half of the 1400s. This majestic building gives concrete form to an ideal of harmony that brings together mathematics, geometry, astronomy, astrology and the decorative art. This palace differs from any other in Europe as it is not a defensive structure, it is the place of encounter, with the two Torricini towers soaring towards the sky in a dialogue with the Divine.

urbino 2

The house and workshop of the great painter Raphael

Raphael’s house was a large wealthy family home with a workshop opening directly onto the street. This is where Raphael learned the first rudiments of drawing and painting and among the works on display there is a Madonna with Child considered the first example of Raphael’s art. Also on display in the Museum of the House of Raphael there are copies, fakes, paintings with erroneous attributions and majolicas, that give a measure of the greatness of this exemplary painter.  

Published in On the road

The Radisson Collection Hotel Palazzo Nani Venice has opened its doors near the ghetto in the lagoon city's northern outskirts. The hotel has 52 rooms, some with views of the Cannaregio Canal, a delightful courtyard garden, a private conference area for up to 80 people, and the Zoja Wine Bar & Terrace.

palazzo nani 2

Originally the residence of a Venetian dynasty

Venice’s Palazzo Nani, built in the 16th century, was the home of an historic Venetian dynasty that was active in the city's political, social, and artistic life. A 33-month makeover, authorised by the Fine Arts Commission, has turned it into a 5-star hotel with original ornamental and architectural features on the façade, while some ancient Roman floors were uncovered during the excavations.

palazzo nani 3

A premium lifestyle in an iconic city

"We are thrilled to be present in the iconic city of Venice with our premium Radisson Collection lifestyle brand," explains Chema Basterrechea, President EMEA at the Radisson Hotel Group. “Following the opening of the Radisson Collection Hotel Palazzo Touring Club Milan in August, we now have four Radisson Collection hotels in Italy and we will continue to expand."

Published in Hospitality

Bookings for GNV departures up to September 2022 opened in October, and they put Italy centre stage. Alessio Macri, GNV’s Italy & Albania Sales Coordinator said: "We have invested in further improving our service and increasing the number of ferries for next summer, especially towards Sardinia. We have confirmed the Civitavecchia-Olbia, and we have added four ships on the routes from Genoa to Olbia and Porto Torres. In Sicily we have services all year between Palermo and the ports of Genoa and Naples, and we will also have departures from Civitavecchia to Palermo and Termini Imerese, as well as from Naples to Termini Imerese.”

New routes linking the Spanish islands 

GNV is also stepping up its routes in Spain “In 2022 it will be possible to book a ferry from Valencia and Barcelona to Palma de Mallorca and Ibiza respectively, as well as to Palma de Mallorca and Ciutadella, and there will be direct services between the islands of Ibiza and Palma, and Palma and Menorca,” adds Macrì.

A loyalty programme aimed at agencies

On the agency front Macrì says that despite the difficulties arising from the pandemic GNV has maintained its partership with travel companies and that it recently renewed its sales structure. “For 2022 we are working on a new reward loyalty programme called Find the route which is aimed at agencies and operators. It will be a way to strengthen our bond, as well as improving the sales process and service.”

Published in Tour operator

Nestled between the Alps, Italy and Switzerland, Livigno is known as Italy’s Little Tibet and is the perfect place to rediscover Christmas traditions. Visitors can get lost among the wooden chalets of the Christmas Village and delight in the sparkling shop fronts and boutiques, and they can also discover a true sense of the ancient traditions surrounded by the magical Alpine atmosphere. After a day spent skiing what better than to dive into a sparkling vortex of colours, lights and perfumes that animate the streets of the town centre right through into the New Year?

The Christmas Village is packed with surprises

Right in the centre of town, between the shopping streets and the ski lifts Livigno has opened the doors of its Christmas Village. From the complex of wooden houses waft the sweet scents of roasted chestnuts, hot chocolate, gingerbread and mulled wine. It’s a truly magical and evocative place in which to enjoy the spirit of Christmas at 1816 asl, and is a true paradise for kids with the many creations of local artisans, such as rag dolls and objects carved in wood.

Duty free shopping and a new family game

This year those looking for an original gift have yet another reason to visit Livigno: from 20 December it will be possible to buy Filón, the new board game set in Little Tibet which will be on sale exclusively at the APT information points and in the best shops in Livigno.

Designer fashions exclusive to Livigno

Another gift idea that also maintains a link with the territory is the new winter collection launched by Livigno and the designer Yuri Scarpellini. The collection includes jackets, sweatshirts, trousers and t-shirts, which go to join the casual and streetwear lines launched in the summer of 2021, and which can be found exclusively in Livigno.

The ideal place to find original Christmas gifts

With its 250 boutiques, single-brand stores, tech hubs, jewellers and shops linked to the traditions of the area, Livigno is an open-air shopping mall, with an expansive offering that easily adapts to all tastes and budgets for a glamorous and relaxed shopping experience.

Published in MICE & Events

Falkensteiner Family Resort Lido, a landmark of the same name brand, has reopened its doors for the winter season. Not only is this property, which is just an hour north of the city of Bolzano, the birthplace of industrialists Erich and Andreas Falkensteiener, but also the first family-run hotel of the well-known group. The South Tyrol hotel, which was entirely refurbished, extended, modernised to the sum of €20 million, was later repositioned in the Premium Collection. 

A perfect holiday for families

The variety of activities for the family and especially for children is undoubtedly what sets the new Falkensteiner Family Resort Lido apart. Young guests may engage in a variety of activities such as ice skating and skiing at the interactive Rooftop Sky Adventure Park. A football pitch and a Valo Jump area round out the package, which includes a trampoline on which kids can bounce and interact with a touch wall.

Falkensteiner Family Resort Lido2

Fun water activities for all ages 

Summer is a great time for children to jump off the largest covered water slide in South Tyrol (120 metres and open all the way to the top.) And frolicking in the waves at the Acquapura Spa & Water World will delight all ages. This Dolomite resort also provides day-care for children of all ages seven days a week in Falky Land and Teen Land, where they are divided by age group.

Falkensteiner Family Resort Lido3

An adventure concierge to help with activities

There's also good news in the 126 rooms, which have been completely redesigned, and the apartments are especially noteworthy. The resort provides guests with the invaluable assistance of an adventure concierge who advises on excursions and activities that are personalised for each family.

Published in Experiences & Tips

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