B&B Hotels' adventure in Italy is 15 years old.
B&B Hotels to close 2023 with 75 properties in Italy
The B&B Hotels group, which now boasts over 700 properties worldwide, currently manages a total of 65 hotels in Italy. By the end of the year these are set to become 70, making B&B Hotels one of the most widespread hotel brands in our country.
"Our vision for the next decade is to have 150 hotels”
"Our vision for the next decade is to become the hotel chain of reference in Italy with 150 hotels," says B&B Hotels Italy’s CEO and president Slovenia and Hungary, Liliana Comitini. "By the end of 2023 we will have 70, in a record year that has already seen eleven openings: two in Sicily and two in Liguria, including an iconic hotel in Santa Margherita Ligure, one in Veneto, in Piedmont and in Tuscany and the first in Puglia by the end of the year. Added to these are the first two franchise openings in Lombardy. We will pursue our goals by facing the economic challenges of the current moment and the search for suitable properties to continue our expansion throughout Italy."
