ABTOI’s Annual Summit 2025 in Cambridge focused on critical strategies for business growth and personal well-being.
33 member delegates from 26 travel companies
Held at the University Arms Hotel on 27–28 November, the Summit brought together 33 member delegates from 26 companies (more than 50% of ABTOI member companies) alongside ten delegates from eight Associate partners, including ItaliAbsolutely. This year’s theme “Lead, Live, Thrive: Your Blueprint for Resilient Success” explored factors that underpin long-term performance in the UK–Italy travel sector.
Setting up members for resilient success in 2026
Discussions centred around four major topics: male mental health, the changing sphere of foreign exchange, how to spend more time working on the business rather than in it, and practical, accessible ways to use AI. The keynote on men’s health stood out for its candid and highly relevant approach, while the AI and FX sessions offered concrete tools. "The strategic insights gained, especially around AI and FX management, coupled with the unmatched opportunity to build strong trade relationships, sets our members up for resilient success in 2026, said ABTOI’s chair Lisa Leggate. 
Networking is one of ABTOI’s strengths
B2B networking once again proved to be one of ABTOI’s strengths, and the culinary highlight was the elegant and convivial dinner held in the Upper Hall of Jesus College Cambridge, which provided a memorable backdrop for delegates exchange views and to deepen their professional relationships. The Summit was supported by EveryWhen, DWF Law, Xenadin, and ENIT, along with Trenitalia and ITA Airways who provided attractive prizes. draws.
The ABTOI Summit 2026 will be in Italy
The rapport between ItaliAbsolutely and ABTOI continues to grow thanks to a mutual commitment to supporting and promoting Italy travel and, with the Association already planning its 2026 Summit in Italy, ItaliAbsolutely and the Travel Open Day Group look forward to welcoming its members on home ground next year. For information: www.abtoi.com
