The crisis brought on by the pandemic resulted in losses in the order of 70% of the wealth produced
by Italy’s mountain economy in 2019. Losses that now have to be recovered, especially in the field of tourism.
Establishing identities for mountain destinations
“The pandemic has brought to the fore the need to tackle the serious problem of the identity of many mountain destinations, and of how to reposition their tourist offer to benefit of the quality of life of mountain communities,” said Paolo Doglioni, Councillor Confcommercio speaking at a House Productive Activities, Trade and Tourism Commission aimed at assessing proposals for the economic recovery of accommodation facilities in mountain resorts during the winter season.
“Covid has radically changed the type of demand”
"Support measures for the relaunch of the economy - continued Doglioni - and a well-directed use of PNRR resources, are tools to be used in a coordinated manner. Not just with regard to an immediate reopening of hotels and other facilities, but also regarding how the sector can grow in the future given that Covid has radically changed the type of demand.”