“Liguria’s Versilia region is a lifestyle destination with 7 municipalities and 13,000 beds.
“Versilia is a second home and a lifestyle”
“Versilia should not be seen as just a tourist resort, - says Carlo Alberto Carrai, president of the consortium. – It is a second home, a territory that is also a "lifestyle." It knows how to respond to the needs of guests in a personalised manner, and it offers cycling, walking on the Via Francigena, music festivals and starred restaurants.”
2022 was an excellent year
The Versilia Tourism Promotion consortium says 2022 was an excellent year. Undoubtedly the weather was favourable for tourism throughout Italy and in particular in Versilia. However, the rise in the cost of services and the scarcity of personnel did significantly affect profits.
This year Versilia will host the European Sailing Championship
Versilia is one of Italy’s safest destinations to stay for a short or long holiday with the whole family and in 2023 big events will return with many concerts and the European Sailing Championship. Visitors to the Versilia riviera can be sure of exclusive locations and impeccable service.
“I advise travel agents to come and see our hotels”
“My advice for those who want to experience Versilia at its best is to come and discover it early in the year from Carnival up to May, and also between September and December. And I advise travel agencies to come and see our hotels and the families who manage them in order to be able to offer their customers tailor-made packages. You can't sell well what you don't know.”
