Pescara-based Bluserena has decided to make e-bikes available in resorts in Puglia.
60 bicycles in the Ethra Reserve in Puglia
At present the e-bikes, supplied by the Dutch startup Unicorn Mobility, can be rented in the Ethra Reserve in Puglia, which has around 60 bicycles for use by guests staying in the four resorts of the complex in the Stornara nature reserve. Bikes are also available as in the historic Serena Majestic Hotel Residence in Abruzzo, where there are also some electric scooters.
“We aim to reduce single-use plastic by 50%”
“Sustainable development policies and social responsibility are an integral part of our green evolution, and the introduction of e-bikes in our resorts was a natural choice for us.- says Marcello Cicalò, CEO of Bluserena. - Sustainable mobility is one of the pillars of our work, in many of our resorts we are already using photovoltaic energy, thus reducing the annual release of Co2 into the atmosphere by approximately 23 thousand tons. We are also implementing a plan to reduce single-use plastic by 50%”.
