Isytravel launches an innovative tourism marketplace aimed at promoting sustainable and outdoor tourism with an initial focus on the Abruzzo.
The Abruzzo region is ideal for outdoor tourism
The Pescara-based operator specializing in cycle tourism aims at giving visibility to small localities offering quality and virtuous experiences, such as excursions in natural parks, food and wine itineraries and environmentally friendly hospitality. A project that aims to promote Abruzzo as a reference destination for outdoor tourism, combining tradition and innovation while respecting and enhancing the territory.
Looking beyond the Abruzzo and outside Italy
With its heart firmly planted in the Abruzzo region, the Isytravel platform is not limiting itself to enhancing the excellence of this central region but aims to create a replicable model in other regions and even outside Italy. Promoting experiences that respect the environment and local cultures also means contributing directly to key objectives such as reducing Co₂ emissions, supporting the circular economy and protecting biodiversity. And not only for ethical reasons. According to the World Travel & Tourism Council's travel and tourism economic impact report, sustainable tourism has the potential to generate significant economic benefits with a 10% increase in global GDP and the creation of millions of jobs over the next ten years.
