ItaliAbsolutely and Travel Show Marketing Group (TravelSMG) are pleased to announce a new strategic partnership designed to showcase Italy to premier U.S.-based leisure travel agents.
Bringing influential US-based agents to Italy
As part of this collaboration, ItaliAbsolutely and TravelSMG will organize trips that bring influential U.S.-based travel agents to Italy, allowing them to personally experience destinations featured by ItaliaAbsolutely’s partners. These immersive journeys will enrich the agents' expertise enabling them to better serve clients eager to explore Italy. Attending agents will have exclusive opportunities to connect with Italian tourism and hospitality businesses, gaining an insider’s view of Italy’s charm, culture, and unique offerings.
“Building strong connections with travel professionals”
Daniela Battaglioni, General Manager of ItaliAbsolutely, added, “We’re thrilled to welcome these distinguished U.S. travel agents to Italy and showcase our fantastic partners. Collaborating with TravelSMG allows us to highlight our beautiful country in a way that builds strong connections with the travel professionals who shape leisure travel experiences. This alliance benefits our partners and strengthens Italy’s presence in the U.S. travel industry.”
“Empowering agents with authentic experiences”
“This partnership marks an exciting chapter for both of our organizations,” said Jim Cloonan, President of TravelSMG. “By bringing successful U.S. travel agents directly to Italy, we’re empowering them with authentic experiences and in-depth knowledge about Italy’s diverse destinations. With this new awareness, agents will be able to convey their genuine passion for Italy to their clients, ultimately driving travel interest.” The partnership will launch with a series of exclusive events across Italy, showcasing key destinations while also providing agents with unparalleled insights into the country’s history, culture, and scenic landscapes.
About ItaliAbsolutely
ItaliAbsolutely by Travel Quotidiano is a leading Italian B2B travel portal delivering daily news, insights, and stories from Italy to promote the country’s most iconic and hidden-gem destinations to an international audience. Through collaborations with top industry partners, ItaliAbsolutely provides a platform for Italian travel and hospitality businesses to reach a global network of travel professionals.www.italiabsolutely.com
About Travel Show Marketing Group
Travel Show Marketing Group (TravelSMG) is an independent organization offering solutions that drive success in the B2B leisure vacation market. Since 2009 TravelSMG has partnered with thousands of tourism clients to engage and empower the North American Travel Agent community through education, networking, and global experiences. Their diverse range of engagement solutions includes large-scale trade shows, specialized niche-focused events, and a comprehensive suite of digital opportunities.
www.TravelSMG.com
