The Amalfi Coast and Campania region are being promoted by the Salerno-based tour operator Travel Before at Fitur.
Focusing on the Amalfi Coast and authenticity
From 22 to 26 January at the Fitur travel show in Madrid, the Campania-based tour operator will be present with two stands. One stand, which will promote the brand's main destinations and most exclusive tourist experiences, will be shared with the municipality of Vietri sul Mare, and therefore have a special focus on the Amalfi Coast and the province of Salerno. The second stand, in the Travel To Marketing area, will showcase the authenticity of Italian hospitality through experiences, traditions and landscapes and will be a benchmark for international operators interested in discovering the best of Italy.
Travel Before also attended the Travel Hashtags
Participation at Fitur 2025 is part of a broader Travel Before strategy aimed at consolidating the brand's presence in foreign markets. In addition to attending international fairs, the company was also present at the Travel Hashtags in Paris and London, focusing on digital tourism marketing and the promotion of Italy abroad.
“Supporting sustainable and quality tourism”
“We are thrilled to be at Fitur 2025,- said Giancarlo Vitolo CEO & founder of Travel Before. - This is a unique opportunity to present the wonders of our land to a global audience and to establish new partnerships with international operators. The interest in Italy in Spanish-speaking markets is always very high due to our cultural proximity, heritage tourism from Latin American countries and, this year, also the Jubilee with complementary religious tourism itineraries. Thanks to our wide network of local partners we are here to propose a complete range of customized packages, from cultural itineraries to gastronomic experiences, supporting sustainable and quality tourism in one of the most fascinating parts of Italy.”
