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Three new off-the-beaten-track itineraries in central and northern Italy to discover landscapes, flavours, and emotions are the first fruits of a new partnership between tour operators Go World, WWF Travel, and Và Sentiero. The latter is the youth expedition that documented Italy, kilometre by kilometre, involving thousands of people from all over the world.

Promoting Italy’s inland areas

“The collaboration with WWF Travel is an opportunity to continue our mission of promoting the inland parts of Italy,- explains Yuri Basilic, President and Founder of Va 'Sentiero, - especially among young people who increasingly feel the need for genuine experiences.”

“Areas with strong natural appeal” 

“The enhancement of areas with strong natural appeal, both in Italy and the Mediterranean, is an absolute priority for us, - says Gianluca Mancini, Director of WWF Travel. - Working with the Va 'Sentiero project means working with a team of extraordinary young people who, in recent years, have made an exceptional contribution to the knowledge and promotion of off-the-beaten-track Italy.”

Itineraries from northern to central Italy

The three itineraries explore routes with the Va 'Sentiero team as a guide, and are all designed to ensure authentic and quality experiences in unusual and less frequented parts of the country. The three itineraries studied and guided by Va 'Sentiero are a spiritual journey in the Friuli Venezia Giulia’s Natisone Valleys, from Cividale del Friuli to Pulfero;  ancient villages in the Abruzzo, from the Gran Sasso to the Majella; and mythical and legendary Umbria, Marche, and Lazio, from the Sibillini to the Laga Mountains. For more information on the itineraries, visit the website www.wwftravel.it/vasentiero

Published in Tour operator

The Trentino region’s spas are ideal for wellness breaks at any time of year specialized, as they are, in the treatment of specific pathologies and traditional treatments based on the properties of mountain waters.  These six spas in various parts of the region are all in stunning natural surroundings where you can delight in meadows in which to walk barefoot, or meditate surrounded by silence to awaken the body and the senses. 

Borgo Salute-Terme Val Rendena

The Borgo Salute-Terme Val Rendena spa offers guests a series of activities and guided tours that allow them to discover the beautiful landscapes of the Adamello Brenta Natural Park. This is the place to come to restore your psychophysical balance, and to rediscover the value of wellbeing in an enchanting valley that is a destination for sports lovers as well as for those who just want to chill out and delight in nature.

An Ayurvedic approach to health and wellbeing

An Ayurvedic approach is one based on the world's oldest medical science and it places man at the centre, viewing him as a whole composed of body, mind, and spirit. This programme in the Borgo Salute Wellness Centre in Caderzone Terme, which is about 60 kilometres from the city of Trento, includes a three-night full-board stay inspired by Ayurvedic cuisine. There are two Ayurvedic treatments per day in the open air in the Adamello Brenta Natural Park as well as a meditation and yoga programme. Individual thermal baths, daily Dinacharya practices, and access to the Wellness Center are also included.

The Terme di Comano 

Thermal water, pure air, and natural beauty. This is the season of freedom and wellbeing par excellence, and the Terme di Comano spa which close to the town of Stenico, and some three hours from Milan,  invites visitors to experience all this also through one-day experiences. The many paths and tails in the area lead to an ideal blend of relaxation, excursions and wellness.

The Terme di Levico

The Terme di Levico, in the Valsugana valley, has a series of completely new trails aimed at physical and mental well-being. The facility has been designed and developed by a highly qualified medical team to manage stress and transform the simple action of breathing into an effective tool for obtaining tangible benefits. And the thermal treatments are water-based here, which is something quite unique in Italy.

The Terme di Peio

The Terme di Pejo is an Alpine spa where you can relax and recharge while indulging in wellness and pampering and the waters of three natural springs. In this holistic oasis of wellbeing, silence and slow rhythms you will find your psycho-physical balance through pleasant emotional and sensorial involvement.

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The Terme di Rabbi is located in the heart of the Trentino’s Stelvio National Park and has personalized experiential paths for stress reduction and healthy living.

Published in Experiences & Tips

For visitors to the Magnum Photos - Colors, Places, Faces exhibition in the Armani/ Silos fashion museum, Armani Hotel Milano is offering a welcome to its rooms and suites.

Curated by Giorgio Armani, in collaboration with Magnum Photos, the exhibition features places, travels and people through the lens of ten international photographers. A unique combination of art, journalism and storytelling.

Armani Silos Magnum Photos Colors Places Faces Courtesy of Giorgio ArmaniArmani Silos - Magnum Photos - Colors, Places, Faces - Courtesy of Giorgio Armani

Aperitifs in the Armani/Bamboo Bar

This is an opportunity for guests to immerse themselves in different worlds and cultures while remaining in the city. With a special package from Armani Hotel Milano they can start the day with an American breakfast in the restaurant or in their room. They can also enjoy an aperitif for two at the Armani/Bamboo Bar on the 7th floor.

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Upgraded rooms on availability

Valid until 6th November (the last day of the exhibition), the package also includes Giorgio Armani toiletries, an upgrade to a higher room category based on availability, late check out, also according to availability, and two tickets to the Armani/Silos. Starting from € 1,700 per night (based on a minimum stay of 2 nights).

For information and hotel reservations: www.armanihotels.com 

Published in MICE & Events

Visitors can discover the seven wonders of the Val d’Ega in Italy’s northern Alto Adige, just a stone's throw from Bolzano. This beautiful valley satisfies all those who love high altitude holidays.


From families looking for tranquillity to sportsmen who see opportunities to test their skills on walls and trails, here are seven and more reasons not to miss the opportunity to spend their holidays in the heart of this stunning UNESCO World Heritage Site.

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A green valley and a walking paradise

The green Val d'Ega is among the top three destinations in South Tyrol for sustainability, based on the globally recognized criteria of the Global Sustainable Tourism Council (GSTC). Excursions along 500 kilometres of trails and old railway lines introduce walking enthusiasts to the area and to the beautiful Monti Pallidi mountains. 

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The South Tyrol Planetarium

Starry excursions: in addition to the first Star Village in Europe, the Val d'Ega boasts a programme of activities at the South Tyrol Planetarium, with workshops for children and families and guided walks on the Path of the Planets under one of the most beautiful skies in Italy. 

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Fun for all the family and for cyclists

Fun for all the family: if the Latemarium is a triumph of thematic walks, the endless attractions for children range from the Alpine Coaster and the BoscoAvventura, to educational trails and excursions. Discover the Dolomites on two wheels with bike rentals and schools, MTB guides, bike hotels, MTB tours, bike parks and bike trails. The Val d’Ega is truly a paradise for cyclists of all kinds, and no one will want to miss the Rosadira Bike Dolomite Festival.

Discovering farm life

The region has many farms that offer visitors the chance to immerse themselves in the day-to-day life of a typical South Tyrolean farm, with guided tours to find out all about milk and honey and how they are made. 

Published in Inspirations

In the 1950s post-war years in Italy it was all about recovery and social redemption. And so an architectural identity was reconstructed to overcome the rationalism of an era that had just ended and that needed reinterpretation.

It was in this context that the Hotel Ariston was built in Milan in 1954, designed by architect Giovanni Pellegrino.

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The Ariston was Europe’s first ecological hotel

The Hotel Ariston was flanked by a similar building by the same architect, and together they are the two Romanesque towers of the old city walls of Milan. The hotel was bought in 1979 by Francesco Vitrano Catania and Girolamo Calandrino, two Sicilians whose first foray into the world of hotellerie this was. Totally renovated in 1991 the Hotel Ariston was the first ecological hotel in Europe, and in 2005, the founding partners were succeeded by their daughters with the hotel continuing to put respect for the environment at the heart of its philosophy.

An exciting new venue in Milan’s Carrobbio district

In 2020 administrators Vincenza Calandrino and Giovanni Bonaccorso embarked on a further renovation, again on the theme of sustainability. The idea of a conservative restyling of the hotel's internal structure, which began in 2020 and will be completed in 2021, respects its history while maintaining its same green spirit. The entire forecourt has been redeveloped with new greenery, an outdoor bar and a dehors for aperitifs with gourmet food tastings. Soon this exciting new property in the Carrobbio district will be an elegant venue combining Milanese tradition with the lively hospitality typical of the South of Italy.

Published in Hospitality

The Fiat 500 joins Maggiore’s electric mobility fleet as, with the In un Baleno (In a flash) campaign, Maggiore presents its ever-expanding electric mobility availability as well as its commitment to promoting a more sustainable driving lifestyle in the cities of Rome and Milan.

The Fiat 500, one of the models recently added to the brand's growing fleet of electric vehicles, is being used to promote environmentally friendly driving.

The Maggiore Select & Drive programme

The 500 Arcobaleno Limited Edition can now be rented for a day, a weekend, or a week through the Maggiore Select & Drive programme, using the Maggiore E-City service. This all-inclusive formula provides free parking on blue-line parking areas in Milan and Rome, unlimited mileage, but most importantly, free access to the B and C areas of Milan and the ZTL limited traffic zones in Rome. Furthermore through Maggiore's partnership with E-GAP, the first mobile charging operator for electric vehicles, it is possible to request on-demand charging at points in the cities of Rome and Milan already covered by the service.

One aim is noise and pollution reduction

At the same time Maggiore is assisting in the transition of more and more consumers to electric vehicles, namely the ability to test zero-emission vehicles and thus promote their diffusion, regardless of the purpose of purchase or simple use. All with the goal of reducing noise and pollution, as well as improving air quality, especially in increasingly congested cities, and thus contributing to the development of a more sustainable transportation ecosystem. The Fiat 500 Arcobaleno Limited Editions can be rented at both Milan’s Linate airport and Rome’s Termini railway station.

Exclusive partnerships and a wide range of services

Maggiore has been in the car rental industry for over 65 years and has been owned by Avis Budget Group, a world leader in the provision of car rental services, since April 2015. The company has always prioritised quality service and has consistently invested in Italian style, which has always been a core value. Through exclusive partnerships and technological innovation, Maggiore's activities today differentiate the brand in terms of timing flexibility, a wide range of services, and an integrated transportation offer.

More information is available at www.maggiore.it. 

Published in Transportation

When in Turin Fiat’s Lingotto test track and two eateries are not to be missed. Not only for the spectacular 360-degree views of the city which is surrounded by the Alps, but also for the many fascinating monuments and tourist attractions just waiting to be discovered. 

Europe’s largest suspended garden

The test track, built directly on the factory roof in 1926-1927, was unique and so innovative that Le Corbusier used it in his famous Vers une architecture (1923). So now this old Lingotto test track has been transformed into a sustainable oasis: a large linear garden with nearly 40,000 small trees, shrubs, and herbaceous plants, and is Europe’s largest suspended garden.

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Two eclectic eateries

This industrial reconversion also has two eateries, the appropriately-named La Pista and the FiatCafè500. La Pista is a panoramic lounge bar with views over the city and a one-of-a-kind restaurant with modern furnishings and large windows where Chef Roberto Cordisco, a former sous chef at Enoteca Pinchiorri, features contemporary and international cuisine. And at the end of an unforgettable lunch or dinner the Specialty Coffees 1895 Coffee Designers by Lavazza, a collection of coffees selected from among the world's finest products in their countries of origin, are an absolute must.

An homage to the little Fiat 500

The FiatCafè500 on the fourth floor of Pinacoteca Agnelli is a new venue that combines the history and design of the famous little Fiat 500 car with a special meeting and sharing space for the public. So when in Turin take time to delight in this unique suspended garden on the roof of the Lingotto, discover the artistic installations that will regularly fill its spaces and delight in its cuisine.

Published in Leisure

Boataround, a leading boat rental platform, offers three itineraries that feature the queens of summer: the islands, and in particular the beautiful Aeolian Islands, real jewels set in seas of a thousand shades, for all those who, as Mark Twain said, want to “sail away from the safe harbor, catch the trade winds in your sails, explore, dream, discover.”

Sailing among the 7 sisters

The Aeolian Islands, seven sisters united by the beauty of their blue sea off the coast of Sicily, are the ideal setting for a Mediterranean-flavored adventure to discover crystalline seas. Lipari and Vulcano are the first two you meet after a few hours of navigation from the Sicilian coast. The first is the largest and most famous of the archipelago and owes its fame to its enchanting black and white beaches. On bewitching Volcano, on the other hand, you will find black sand, thermal mud, and fumaroles from the island's still active volcano, which is responsible for the typical sulphur smell in the air. The itinerary continues to the three wildest islands of the Aeolian archipelago: Salina, Filicudi and Alicudi which have breathtaking panoramic views.

Tiny Panarea and a volcano

Sailing south you come to the more fashionable Panarea: a tiny pearl surrounded by the islets of Basiluzzo, Dattilo, Bottaro, and Spinazzola that cannot fail to enchant you with their beauty. The unmissable Stromboli is the final stop with 12 square kilometres of black sand that stretch into a deep blue sea. This little island is dotted with distinctive white houses and is home to the Iddu volcano, better known as Stromboli, which is still active today.

About Boataround

Boataround, the industry's leading online boat rental platform, was founded in 2016 by Jana Escher and Pavel Pparmi, a former Booking.com manager. With over 20,000 sailboats, catamarans, yachts, and gulets, including 1,800 in Italy, Boataround has one of the largest online boat selections in the world. Boataround has over 1,400 destinations in 72 countries and over 150,000 users worldwide.

Published in Transportation

The 25th Chestnut Days in South Tyrol’s Lana region will be organized from 16 to 30 October, with the municipalities of Lana, Foiana and Tesimo-Prissiano celebrating the chestnut. 

Chestnut trees and fruits have always been part of the local landscape and culture of this part of the Alto Adige region, In the Middle Ages the chestnut was a staple food of the population, and still today it is one of the main ingredients in autumn dishes in the South Tyrol Alto Adige. 

Cultural and hiking events

From 16 to 30 October 2022, during the annual Keschtnriggl Chestnut Days celebrations selected restaurants will present traditional local dishes and surprising innovative chestnut-based creations. There will also be a programme of cultural events,  traditional customs and themed hiking events in the company of local foresters and farmers.   

A farmers’ market and guided hikes

The heart of the Keschtnriggl event is the Foiana Festival, which this year will be held on 16 October, from 10 a.m. to 6 p.m.. This farmers' market (Foiana is about 35 kilometres from Bolzano) with typical handicrafts, stalls, farmers' dishes, traditional music and chestnut specialities, will also feature guided hikes on the Chestnut Nature Trail accompanied by forest rangers.

A nature trail for children

The Foiana Chestnut Nature Trail is particularly suitable for children as it is on level ground. Ten themed stations, some of which are interactive, tell the story of the chestnut tree and also illustrate its different varieties. 

For further information: keschntriggl.it 
For information on the Lana region: lanaregion.it. 

Published in Food&Wine

An Experiential Edition of the Castel del Giudice Apple Festival on 15 and 16 October will feature taste workshops, apple picking, guided tours, hikes and many activities in the Molise village on the border with the Abruzzo region.  

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Stalls and food trucks with local specialties

In the embrace of the colours of autumn foliage, local organic and artisanal producers will set up their stands and food trucks in the town hawking traditional delicacies, recipes and typical products from Italy’s central Molise and the Abruzzo regions. The Apple Festival is organized by the Municipality and the Pro Loco of Castel del Giudice and is part of the Molise Region’s Tourism is Culture programme.

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Guided tours, e-bike excursions and yoga in nature

There will be guided visits to the Giardino delle Mele Antiche apple orchard, to the Malto Lento agricultural brewery and rural walks with donkeys and goats with the peasant poet Carmine Valentino Mosesso. Guided e-bike excursions, beekeeping experiences with the Castel del Giudice Community Apiary, yoga in nature and many surprises for young and old will all add to the festivities. 

Discounts at the Borgotufi Albergo Diffuso

For a stay during the Castel del Giudice Apple Festival, the Borgotufi Albergo Diffuso is offering a 15% discount from 1 to 31 October 2022. Just enter the code MELA in the online booking system at www.borgotufi.it or call the hotel at 0865 946820.

Published in MICE & Events
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