Exciting news! The opening of Italy’s first Casa Cook in Madonna di Campiglio, is confirmed for December 2024.
A hotel with privileged views of the World Cup Slalom
Just in time for the classic World Cup Salom on the Miramonti Gully, guests will be able to enjoy live views of the event from the panoramic terrace with its rooftop bar. Originally launched by Thomas Cook in 2016, the Casa Cook brand merged with the Fosun group, and the hotel in Madonna di Campiglio will be managed by Treasurests Hospitality Group through a franchising contract.
“It has a special charm that makes it unique”
The former Milan Hotel, now owned by JP Hospitality, is to become the Casa Cook Madonna di Campiglio. JP Hospitality, led by Viennese entrepreneurs Daniel Jelitzka and Reza Akhavan, specialises in preserving the individuality and legacy of historic hotels. With a commitment to conscious resource use, Jelitzka emphasises their philosophy of preserving authenticity and enhancing beauty. “Because it is a ski resort, like in Kitzbühel or Zermatt it is extremely varied in both summer and winter, with a special charm that makes it unique among leading destinations.”
Guests will delight in a luxurious dining experience
Spanning 2,900 square meters, Casa Cook Madonna di Campiglio will have 50 rooms and suites and the project emphasises ecological responsibility, incorporating nature into every aspect of the hotel. The interior design, blending the legacy of the sixties with a contemporary lifestyle, will feature abundant use of wood, marble, and concrete. The hotel aims to provide a luxurious dining experience within an environment promoting mindfulness and relaxation. Exciting times ahead!
