It has been confirmed that the prestigious Mandarin Oriental group is set to open in Sardinia. But will it be the Hotel Le Ginestre?
Rumours suggest the Statuto Group’s Hotel Le Ginestre
Francesco Cefalù, the newly appointed Chief Development Officer, recently said an official announcement will be made soon. Rumours suggest that the Mandarin Oriental’s choice will be the Hotel Le Ginestre in Porto Cervo (Sardinia), which was recently acquired by the Statuto Group, owner of the Mandarin in Milan. The Hotel Le Ginestre, currently a 4-star with 80 rooms, is expected to undergo a rebranding and repositioning to 5-star status.
Mandarin Oriental has plans to open six properties in Italy
As well as the opening planned for Cortina in 2025, Christoph Mares, the global chief operating officer of Mandarin Oriental, said the company has set its sights on six locations in Italy in the near future. Yet more rumors suggest the Villini ,in a beautiful park in Rome's Sallustiano district which is currently undergoing redevelopment could be one of them.
The Group expects a rebound in demand from Asia
Cefalù also expressed optimism about the group's performance in 2023, anticipating a rebound in demand from Asia to offset the anticipated slowdown in the US market, though 2025 will be a crucial year with regard to the sustainability of prices. Cefalù believes that only projects offering true luxury and exceptional quality will thrive in the long term.