Stefano Aiello, owner of Di Paola Viaggi was in Berlin to present the Molise region to the German and world markets.
“Molise is perceived as a region to be discovered”
"Ours is a historic agency in Campobasso and we recently founded a DMC called Turismo in Molise. We are at the Berlin fair to present the Molise region. Also because it is perceived as a region yet to be discovered. So the first objective is to make people understand what Molise has to offer and what tourists can find there.”
What are the main markets that come to Molise?
"Our first market is related to the slow tourism sector. Small groups. Because the region and the territory are still not organized for large groups. So we get a lot of trekkers, and people who want a holiday in contact with nature, and then there is our food and our wine.”
Which countries do these visitors come from?
"Of course we get many Italians, but also and chiefly Dutch and UK visitors.”
