Hybrid hospitality brand Soho House is to open in Milan, doubling its presence in Italy following its Rome opening in 2021.
The debut date has not yet been made official, but there is a talk of a possible opening in 2026. The hotel, says the Italian daily newspaper Milano Finanza, will be a conversion of the former cinema Arti n Via Mascagni, in the heart of Milan’s fashion district which, until recently an Olympic boxing gym.
The hotel will have six floors with interiors combining the rationalist style of the 1930s building with elements of Italian craftsmanship. It will have more than 50 rooms, member spaces, a courtyard, a rooftop, swimming pool and gym, and it is owned by London-based real estate company Trophaeum Asset Management.
In addition to Milan, Soho House plans also include further expansion in Spain, with new openings for Madrid and Barcelona. Located on Avinguda del Tibidabo, the Barcelona pool house will join Soho House Barcelona and Little Beach House Barcelona to become the brand's third property in the Catalan city.